Reet Aus

New collection by Reet Aus demonstrating upcycling in mass-production

Reet Aus, an upcycling designer and researcher since 2007, has taken the upcycling concept to a totally new level. Incidental knock on the door to look for the origin of a pair of pants sold in EU and gather materials for her documentary took her to Beximco. The largest fabric and garment producer in Bangladesh friendly welcomed her team to start the trials of upcycling in mass-production. Now, after a year of partnership, the concept has been proven to work with great results.

Upcycling can be implemented in the regular processes of Beximco while producing for larger brands. But upcycling also enables to create smaller exclusive collections as the spring/summer 2014 collection by Reet Aus’, presented among the luxury brands of Berlin Green Showroom. It presents smart casual outfits for both men and women using craftwork details and interesting combination of materials.

Each garment in the collection carries a label with a unique calculation of the environmental impact of the style. The collection saves on average 4500 liters / 78% of water and creates 2273 g / 86% less CO2 emission per each new garment.