THE FOURNESS

Fourness is Universal.

Universality exists in fours.

A rounded sphere is the ideal completion; it is the universe, and constitutes theessential denominator of 4.

Psychologist Carl G Jung identified that there are four fundamental functions that constitute the human existence.

The world exists in 4’s.

... What is universality and what is completion?

Kazuki Kuraishi has adopted his interpretation of Carl J Yung into his clothes.
He pursues the essence of fashion and of original value through the brand adeptly named THE FOURNESS.

CONCEPT

Universality stems from existence.

C. G Jung identified four fundamental psychological functions: thinking, feeling, sensation and intuition. Each function may be experienced in an introverted or extraverted fashion. We, as people inflate and favor the tendencies of the 4 mental functions.

THE FOURNESS aims to be the brand that resonates one of the 4 human psyches to the wearer. One exists and therefore, one wears - this is the nature of the relationship between humans and fashion.

According to Kuraishi's pursuit of the essence of fashion, THE FOURNESS is completed when there is the creation of a universal aesthetic which places extra value with respect to original craftsmanship.